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Johanna Högväg

Hello! My name is Johanna Högväg and I´m an illustrator, graphic designer and pattern designer based in Jakobstad, Ostrobothnia. With nearly 20 years of experience as a freelance designer, I approach each assignment with confidence, efficiency, and reliability, always attentive to my clients’ needs.
As an illustrator, I am deeply inspired by everyday life. I enjoy capturing life’s simple moments -messy breakfast tables, my grandmother’s old kitchen cupboards, or the candy wrappers of childhood. I am particularly drawn to familiar environments and situations that invite recognition and connection.
My style is expressive yet minimalist, defined by graphic lines and bold, clear colours.
I am open to a wide range of commissions and collaborations.
Please feel free to get in touch.

As a freelance designer, I work efficiently and am easy to collaborate with. I have a strong ability to see the bigger picture and create cohesive visual solutions.

Arco Store (JP), Cervera (SWE), Come to Finland (FIN), Dermosil (FIN), Folkhälsan (FIN), Helsingin Taidehalli (FIN), Jyväskylän Yliopisto (FIN), Jättefint (GER), Kissa Sport (JP), Kultur Österbotten (FIN), Kuntsi museum för modern (FIN), Finland Marthaförbundet (FIN), Nationalmuseum (SWE), Nishikawa (JP), Ogawa (JP), Omi-Ya (JP), Pilot (JP), Uniqlo (JP), Quince (SCO), Sangetsu (JP), Schildts & Söderströms (FIN), Syunsoku (JP), Varax (FIN), Volvo Japan (JP), YA! Yrkesakademin i Österbotten (FIN), YLE 5 (FIN), Yrkeshögskolan Novia (FIN), Åbo Akademi (FIN)

Illustration / Own work

Illustrative art Postcard Christmas Festivities Holidays Home Winter Available for Licensing

Illustration / Own work

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Illustrative art Postcard +6
Illustration / Own work

Character art Illustrative art Portrait Family People Youth Available for Licensing

Illustration / Own work

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Character art Illustrative art +5
Illustration for scarf / Own work

Kuva: Anders Eklund / Antonomia

Character art Fashion illustration Illustrative art Portrait Beauty Fashion Youth

Illustration for scarf / Own work

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Character art Fashion illustration +5
Illustration for scarf / Own work

Kuva: Anders Eklund / Antonomia

Character art Fashion illustration Illustrative art Portrait Beauty Fashion Youth
Illustration / Bildningsalliansen

Character art Editorial Illustrative art Journalism Children Family Home People

Illustration / Bildningsalliansen

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Character art Editorial +6
Children book Freja, Folke & Flora / Own project

Character art Children’s book Concept Editorial Illustrative art Picture book Postcard Children Christmas Family Festivities Food Home Love People Winter Youth

Children book Freja, Folke & Flora / Own project

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Character art Children’s book +15
Illustration / Own work

Character art Editorial Fashion illustration Illustrative art Portrait Poster Beauty Design Fashion People Youth

Illustration / Own work

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Character art Editorial +9
Pattern design / Varax

Branding Concept Illustrative art Marketing Pattern Product illustration Storyboard Textile Arts and Culture City Design Handicraft History Home Nature Summer Wellbeing

Pattern design / Varax

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Branding Concept +15
Illustration for Christmas collection / Dermosil

Advent Calendar Calendar Concept Illustrative art Marketing Paper product Picture book Poster Product illustration Christmas City Design Family Festivities History Home Winter

Illustration for Christmas collection / Dermosil

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Advent Calendar Calendar +15
Illustration / Own work

Character art Children’s book Illustrative art Picture book Poster Children Design Family Food Home People

Illustration / Own work

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Character art Children’s book +9
See more illustrations in these categories
Calendar Branding Fashion illustration Character art Postcard Concept Paper product Pattern Textile Picture book Children’s book Editorial Marketing Portrait Storyboard Product illustration Illustrative art Advent Calendar Journalism Poster Family Children Love Youth Handicraft Nature Wellbeing Food Summer History Winter Beauty Fashion Home Holidays Christmas Festivities Arts and Culture Design People City Available for Licensing