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Lassi Kaikkonen

Hello, I am Lassi Kaikkonen, an Illustrator and Industrial designer from Finland. I mainly do illustrations for companies related to their strategy, products and service design needs, but I also get excited about illustrating books, comics and magazine articles.

Alma Media, Also Starring, Arla, Barona, Crasman, Danske Bank, Digital Factory, Finn-id, Folk Finland, Franck, Gemic, Goodhum, Harva Marketing, Helpten, Ivalo Creative agency, Järki-Saneeraus, Kansallinen audiovisuaalinen instituutti, K Hartwall, Kone, Kuntokeskus Riihimäki, Lahti-Huvilat, Mastermark, Maustaja, Mediafocus, Mistralmobile, Nokia, Northern Works, Novonordisk, Opetushallitus, Otava, Otava Media, Packlab, Pioneeri production, Rolls Royce Marine, Red Lynx, Suvanto Care, Valve, WDS, Wise

Wall art / Kuntokeskus Riihimäki Oy

Designed and executed a comprehensive corporate identity for Kuntokeskus Riihimäki Oy. The identity was centered around custom sporty digital illustrations, which served as a unifying visual theme across all branding and marketing materials. These illustrations defined the brand’s color palette and brought vibrant contrast to the gym’s industrial interior. Final artworks were printed on canvas, mounted on handcrafted wooden frames, and installed onsite to enrich the physical environment and brand experience.

Branding Marketing Mural Poster Public art Social Media Emotions People Realistic Sport Wellbeing Youth

Wall art / Kuntokeskus Riihimäki Oy

Click to see more about the project.

Branding Marketing +10
Wall art / Kuntokeskus Riihimäki Oy

Designed and executed a comprehensive corporate identity for Kuntokeskus Riihimäki Oy. The identity was centered around custom sporty digital illustrations, which served as a unifying visual theme across all branding and marketing materials. These illustrations defined the brand’s color palette and brought vibrant contrast to the gym’s industrial interior. Final artworks were printed on canvas, mounted on handcrafted wooden frames, and installed onsite to enrich the physical environment and brand experience.

Branding Marketing Mural Poster Public art Social Media Emotions People Realistic Sport Wellbeing Youth
Wall art / Kuntokeskus Riihimäki Oy

Designed and executed a comprehensive corporate identity for Kuntokeskus Riihimäki Oy. The identity was centered around custom sporty digital illustrations, which served as a unifying visual theme across all branding and marketing materials. These illustrations defined the brand’s color palette and brought vibrant contrast to the gym’s industrial interior. Final artworks were printed on canvas, mounted on handcrafted wooden frames, and installed onsite to enrich the physical environment and brand experience.

Branding Marketing Mural Poster Public art Social Media Emotions People Realistic Sport Wellbeing Youth
Wall art / Kuntokeskus Riihimäki Oy

Designed and executed a comprehensive corporate identity for Kuntokeskus Riihimäki Oy. The identity was centered around custom sporty digital illustrations, which served as a unifying visual theme across all branding and marketing materials. These illustrations defined the brand’s color palette and brought vibrant contrast to the gym’s industrial interior. Final artworks were printed on canvas, mounted on handcrafted wooden frames, and installed onsite to enrich the physical environment and brand experience.

Branding Marketing Mural Poster Public art Social Media Emotions People Realistic Sport Wellbeing Youth
Wall art / Kuntokeskus Riihimäki Oy

Designed and executed a comprehensive corporate identity for Kuntokeskus Riihimäki Oy. The identity was centered around custom sporty digital illustrations, which served as a unifying visual theme across all branding and marketing materials. These illustrations defined the brand’s color palette and brought vibrant contrast to the gym’s industrial interior. Final artworks were printed on canvas, mounted on handcrafted wooden frames, and installed onsite to enrich the physical environment and brand experience.

Branding Marketing Mural Poster Public art Social Media Emotions People Realistic Sport Wellbeing Youth
Cover illustration and Spot illustrations / Alma Media

Created the cover illustration and a series of vignette illustrations for Seppo Saario’s investment guide for young readers, Näin sijoitat pörssiosakkeisiin -opas nuorelle. The illustrations supported the book’s educational tone with engaging, accessible visuals tailored to a younger audience.

Cover art Educational Illustrative art Knowledge visualization Economy People Realistic Society

Cover illustration and Spot illustrations / Alma Media

Click to see more about the project.

Cover art Educational +6
Cover illustration and Spot illustrations / Alma Media

Created the cover illustration and a series of vignette illustrations for Seppo Saario’s investment guide for young readers, Näin sijoitat pörssiosakkeisiin -opas nuorelle. The illustrations supported the book’s educational tone with engaging, accessible visuals tailored to a younger audience.

Cover art Educational Illustrative art Knowledge visualization Economy People Realistic Society
Graphic Novel / Personal

Over the years, creating storyboards for clients sparked my interest in trying my hand at graphic novel of my own. I chose recreational fishing as the theme and used a quick, realism-based line drawing style lightly shaded in grayscale. It is similar to the style I use in storyboard work. The result is a short, 16-page comic story.

Comics and graphic novels Storyboard zine Adventure Nature People Realistic Prints for sale

Graphic Novel / Personal

Click to see more about the project.

Comics and graphic novels Storyboard +6
Graphic Novel / Personal

Over the years, creating storyboards for clients sparked my interest in trying my hand at graphic novel of my own. I chose recreational fishing as the theme and used a quick, realism-based line drawing style lightly shaded in grayscale. It is similar to the style I use in storyboard work. The result is a short, 16-page comic story.

Comics and graphic novels Storyboard zine Adventure Nature People Realistic Prints for sale
See more illustrations in these categories
Branding Public art Cover art Marketing Mural Educational Comics and graphic novels Storyboard Social Media Illustrative art Poster Knowledge visualization zine Realistic Youth Nature Sport People Adventure Economy Emotions Society Wellbeing Prints for sale